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Critical strategies for navigating hard customer relationships

Critical strategies for navigating hard customer relationships Working with a challenging ppc customer? Columnist Jeff Baum explores some recommendations for reducing customer frustration and fostering trust therefore that you are able to give attention to exactly exactly what actually matters: driving outcomes. At some time in your PPC profession, it’s almost fully guaranteed you’ll have actually to control a hard customer. Whether it is an agency, consultancy or in-house relationship, somebody’s bound to be unhappy.

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